Hofstede Design (1996—2015) was Heath McCurdy, Wendy Ellerton, Hege Olsen, Andrew Tesdorpf, Paul Scanlon, Frits Bovill, Liz Cox, Sash Fernando, Tess Copeland, Sally Brownbill, Margaret Schmidt, Tim Royall, Ben Jennings, Tomas Sabbatucci, Paul Mylecharane and Dominic Hofstede. We also acknowledge the many clients, suppliers and colleagues who contributed to a rich and creatively rewarding two decades. Dominic Hofstede is now the Design Director of Maud Melbourne. Click anywhere to view the archive.

1800 Hofstede

Hofstede

Re:collection is an online inventory of Australian graphic design, focussed primarily on the period between 1960—1980. Launched by Dominic Hofstede in 2009, the project was borne out of frustration at the lack of Australian graphic design reference material available, specifically from the decades mentioned above.

The initial website was designed around displaying a diverse range of artifacts including book covers, stamps, packaging and miscellaneous printed ephemera, supported by occasional short-form texts. In 2012 the site was redesigned in collaboration with digital developers Measured to accomodate a greater variety of content, and also to meet the requirements of rapidly expanding audience. Acknowledging the ever-increasing use of smartphones and mobile devices, the responsive design was based around providing functional and efficient